Broadcasters, wake up.

Advertisers who typically buy a ton of television. McDonald’s, for instance, has announced that it intends to move money away from television and into digital media, especially the Web.

Read the whole storyOJR article: TV Stations May Finally Get the Point Advertisers who typically buy a ton of television. McDonald?s, for instance, has announced that it intends to move money away from television and into digital media, especially the Web.