Thursday, April 14, 2005

Trends in how content is packaged. This resonates with what I hear from my students. Obviously, the print edition can't be the vanguard of breaking news in an electronic age. However, when young people get their headlines from an online source, or use The Daily Show or Simpson's to "hip them" to the stories that are newsworthy, they would be interested in a print edition that didn't regurgitate stories like a presidential trip that had been blabbed about by TV news and was "old" by Internet time, but they were interested in details behind stories. Yes, the picture of the celebrity will grab their eyeballs, but the story about the problem the celebrity shares with everyman will keep them reading. ASNE Panel: Young Readers Want Very Different Writing, Packaging

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